Brightgeist's Publisher Network

What It's All About...

Thank you for your interest in our network. Brightgeist Media works with niche advertisers looking for quality leads. Whether it's an investor or patient referral, our advertisers are primarily interested in calling respondents, and only expect to receive honest inquiries about their programs. They are therefore willing to pay for that quality.

In return, our publishers get the benefit of a higher payout (compared to standard networks) because we expect such a high standard from the data you send. Publishers also have right of refusal. Our Publisher Center proposes campaigns and you only accept them if you think they match your traffic base. We provide real-time and very detailed reporting.

Here are the key things that we expect from our partnerships in plain English, or as we like to call it, non-legalese:

Affiliate Network Managers: Contact us directly to discuss partnership opportunities since many of our standard working methods do not apply to your business model.

• Traffic Only Campaigns

  Most of our campaigns are traffic only. Why? This is primarily a compliance issue. Our health and financial services clients have the landing pages approved by legal entities and changes can not be made without further review. Hosting and posting for these campaigns is prohibited by our advertisers. We allow pixel placement on the conversion page and provide real-time reporting.

• Transparency of Source

  We provide transparency to our advertisers upon request, and expect transparency from our publishers when it comes to site placements and traffic sources. Our contract requests that Publishers copy us on newsletters sends and that we pre-approve website placements. No changes are allowed to our ad units.

• No Incentivized Traffic

  Absolutely NO incentivized traffic. This includes sites that pay or offer prizes to participants to answer surveys.

• Non-Related Content Placement

  Brightgeist focuses on certain categories. We generally do not allow placement of our ads in non-vertical sites. For example, a health offer can not be placed on a financial services site without written approval.

• Scrubbing & Scrub Rates

  Brightgeist scrubs at two levels. We only payout for valid leads as follows:
  1. Accurate Data:
     • Valid name
     • Address verified against US and Canadian postal services
     • Telephone (digits, not against address)
     • Email (all participants receive a confirmation e-mail, bounces are not considered valid leads)
  2. Filtering/qualifiers:
     • Some campaigns require filtering. Filtering requirements are clearly outlined at a campaign level in our Publisher Center. Publishers are not paid for invalid answers. Invalid answers count towards the maximum scrub rate.

So if you are still interested, please continue on to our Publisher Application Form, agree to the Terms & Conditions. Your application will be reviewed and we will be in touch within 48 hours.

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